As Disruptive As It Gets

As we just passed 5 year anniversary of iPhone going on sale it’s fitting to look back.

Asymco linked to his post from 2010 which goes nicely with my article about disruption and web applications.


So the iPhone seems to be correctly classified as a sustaining innovation. Something that moves the phone market forward and which, except for a temporary misallocation of profits, will entrench the incumbents after they manage to copy it effectively.

However, here is where we have to dig a little deeper.

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